What we do

We help you listen and understand...
We help companies to understand how they are viewed through the aggregation, measurement and continuous tracking of spontaneously generated Internet-based communication. Our Scapes approach to social media allows us to help brands tune in to a wide array of sources - not just blogs. Our unique combination of technology and human expert analysis takes you to the heart of relevant conversation as it happens and ensures your business is tuned in to new conversational platforms, behaviours and key participants. What comes out of our mixer is actionable insights relevant to all areas of your business from marketing to product development and customer care. We can also structure our insights and recommendations to suit different stakeholders' needs.



Why is this important?
Consumers are now using social media to find out which brands, products and services other people recommend and which to avoid. It's a sounding board. It's a platform to relay experiences and offer advice. It's among the most trusted sources of information and a proven influence over purchasing behaviour. Do you know where conversation is taking place and what relevance and impact it is having? We can help.

Anything else?
We help companies to converse and interact with their customers and prospects by developing strategies to increase positive Word of Mouth and encourage brand advocacy in an ethical and open manner. Using our conversational analysis layer we can help you tap into who you need to talk to, understand what issues you need to address and how you develop initiatives that provide social currency and promote participation.

We base all engagement strategy on ongoing insights and analysis of conversation as it happens. It ensures you stay relevant. Think about it like this... How many conversations have you joined without listening to what the other participants are saying first?

So what conversations should you be a part of? Call or email us for more.